The rise and rise of the Fantasy sports app development in India is for the right reason. In a short span of time, the virtual gaming app has made people go frenzy with its spine-tingling features.
Hitting a $22.31 billion market in 2021 at a CAGR of 9.5%, the fun-tastic and thrilling online fantasy sports gaming has managed to fuel the requirement of Fantasy Sports App Development Company. Further, the market is expected to reach $38.60 billion in 2025 at a CAGR of 14.7%.
The secret glory behind such a massive adoption rate goes to a big pie of the population that follows sports religiously.
More than ever before, the surge in demand for fantasy sports apps has opened up new avenues for venture capitalists and entrepreneurs looking to stack money exponentially in a short time. Consequently, leading to an unprecedented spike in fantasy sports app development across the world.
According to a Statista survey, about 85% of gamers prefer to play games via fantasy sports app, whereas only 7% and 8% prefer to play on desktop and website respectively.
The fantasy sports app hooks rewards, cash prizes, and a rollercoaster experience that users from different age groups vie for. Witnessing this addictive behaviour, wild popularity, and massive demand, We were compelled to prepare a detailed guide that can be prove to be a treasure trove for entrepreneurs or investors planning for a fantasy sports app platform.
Fantasy Sports app is a fun, inexpensive, and low-energy online prediction game played on the mobile app where the fantasy gamers (person that plays the game) create a virtual team of real sports players. They earn points based on the players’ performances in real-life sports that are converted into fantasy points.
There are two types of fantasy sports widely popular i.e. season-long draft system and daily fantasy leagues (DFL). The fantasy sports platform hosts multiple sports for engagement, including Football, Cricket, Basketball, Golf, Soccer, Hockey, etc. majorly from the Indian Premier League (IPL), English Premier League (EPL) the National Basketball Association (NBA), among others. The app makes the real-time game going on the field interesting for viewers by allowing them to play and be a participant in the app.
The app user/participant simply has to create a virtual team of real sports players with a selected budget who they think will score the most points for the selected match. Once the game begins, the individual player’s performance gets converted into points (as decided by the app manager) which in the end gets summed up to declare the result. The team with the highest points is declared as the winner of the contest. Here is a step-by-step process to start with.
After registering or logging in to the app, the user can select the match from the available options.
Based on the game’s requirement, user can pick the team members.
After finalizing the team, the user can select the team captain.
Based on the sport’s guidelines and rules, users can divide the team where virtual players are allowed to join.
As per the game’s rule, the user can change their team members.
Based on the match performance, the players are assigned points, and these highest total points help to announce the winner.
Since, the inception of the virtual gaming concept, Fantasy sports apps are making rapid strides and going mainstream in many countries. The increasing growth of daily fantasy sports is subjected to reasons like;
A fantasy sports app comprises of two stakeholders, i.e., User/Participant and Admin Panel. We have narrowed down some vital features that both stakeholders’ apps require in efficient functioning of Fantasy Sports App Development in India.
Here are a few simple steps to start with a promising Fantasy sports app development.
To develop an app, first, you need to define your business objective and niche market, i.e., which type of fantasy sports app you are planning to build.
To ensure the success of your business, it is important to perform a detailed market research. It is a crucial component of any fantasy sports app to develop an updated product with the latest features and trends.
There are multiple app development platforms available in the market i.e. iOS, Android, and Cross Platform. As per your target audience, earning goals, deadline and budget, you can easily decide on what all platforms your fantasy app idea will deliver the best result.
The design of the app is the crucial step of fantasy app development. The UI/UX is the basic building block that attracts users and retains them for longer. But, the app should be simple in design, so that user doesn’t have to experience a hard time while interacting with the app.
Front-end is how an app looks but the back-end development is responsible for that front-end smooth functionality. The developers will develop the user app and admin panel of the fantasy app based on the wireframes. These back-end developers sync the visual elements, features, and functionality to work smoothly. Apart from that, an app also requires a well-curated database to store all the data in a proper format that keeps it safe and secure.
After finalizing and developing the app accurately, now it’s time to deploy the app on a suitable platform. When the app is deployed on the right platform, the user can find, download, and access it easily.
Also known as App Store Optimization (ASO), this is the process to higher your app rank in the App Store or Play Store’s search results. Higher rankings makes your app more visible to its potential customers. So, ensure you optimize your app for the app store.
The main purpose of any app or business is to make money out of it. To make this happen, you need to monetize the app through multiple modes, such as in-app advertisements, brand promotion, in-app purchases, commission, different packages or premium subscriptions, etc.
The fantasy sports app can be monetized by enforcing the minimum participation fee. The user had to pay nominal charges to enter into any league or tournament. It can be the most prominent yet effective way of monetizing the fantasy sports app. Part of these fees can be used in defining the cash prize of the tournament.
Advertisements are a brilliant mode of generating revenues, especially when the app is performing well among competitors. The companies tend to prefer such demanding and well-performing apps to market their products and are willing to pay a hefty amount to use the fantasy sports apps for the advertisement of their products.
The fantasy sports app can monetize their business by introducing customized merchandise, accessories, and apparel. It can also be a good marketing strategy to reach more audiences along with generating revenues. There could be a variety of merchandise related to sports, popular events, etc.
Organizing Leagues or Tournaments
Organizing frequent leagues or tournaments can increase the customer base and make them pay registration or participation fees. It can also boost revenue generation along with attracting and retaining customers. These leagues or tournaments are highly engaging for sports enthusiasts, and sometimes it works like an ethical gamble to make a safe bet.
Almost every participant in a fantasy sports app seek instant or daily rewards. Such strategies can motivate curious players to participate and play more frequently. These daily events, award of fantasy sports app attract these types of players on the app which compels them to register on the app and pay the minimum on-boarding charges.
Cost Estimation of Fantasy Sports App Development
After analysing the features of an app and its development process, now it is important to figure out the approximate budget of the app development. The cost can be influenced by multiple factors, such as the location of the Development Company in India, size of the development team, the complexity level of the app, experience level of developers, quality of UX design, size of the project, project timeline, and many more.
Put simply, no time can be greater than now to invest in fantasy sports app development. Those who are interested or are planning to get into the e-gaming industry with a fantasy sports app, should not waste a second and quickly touch base with the best Fantasy Sports App Development Company that religiously develops apps that tend to go viral with its infectious UX. Not to forget, Codiant can be your best bet to develop an offbeat fantasy sports app that evokes interest on every tap.